Below, a brief discussion of the questions presented in the post titled Group Analysis of the Interviews will follow.
How come everybody uses a monthly SL Access Card? Because of simplicity?
We strongly believe that sporadic travelers use the monthly SL Access Card because of simplicity, partly because a few members of our group do so themselves, and because one of our interviewees, who is a sporadic traveller, also do so.
Could the reason behind the unwillingness to be billed at the end of each month be that there’s no use for it, or could this be because the interviewees always travel for the money they spend?
We do think there is a use for a system where you pay for your travels after you've traveled. We just questioned the wrong people. Most of the people we interviewed aren't sporadic travelers, our newly refined target group. They're daily travelers using the monthly SL Access Card, and so for them, there's no more money to be saved.
How come almost all interviewees refill their card at the kiosk? Why don’t they prefer doing so on the Net?
Possibly because doing so on the Net is inconvenient. Also, you're often times in a hurry when you find out your SL Access Card has expired, and so refilling your Access Card at a kiosk makes for an easy solution. Kiosks are often located in the near proximity of a station.
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