Thursday, 1 October 2015

Pain Points

List of Pain Points


Issues/Opportunities
Primary persona: Hanna
Secondary persona: Johannes
Price - Expensive with monthly access card when you don’t travel every day
1
1
Payment method - A bit inconvenient when you try to pass the barrier and your card has run out.
3
2
Travel time - Sometime difficult to find place at the subway or there are delays. Which wastes a lot time.
2
4
Travel comfort - Not much comfort when the subways is crowded.
2
3
Information - Difficult to find travel information.
3
3


1: Very important - - - - 5: Not needed

No comments:

Post a Comment